The personal selling process Coursework Example | Topics and Well Written Essays - 1500 words

The in the flesh(predicate) selling cover - Coursework ExampleThis research will begin with the statement that personal selling forms a critical part of a marketing plan for a company that engages good sales rep in a successful deal with a customer. The salesperson should have the ability to successfully close the deal with the customer so that he/she is interested in the company products or services. The exemplify research has identified that in order to successfully close a sales deal, a salesperson should be attentive to the present need of the customer and offer him/her the required products or services. It will be incorrect to state that the job of a salesperson is easy, as convincing a human beingness for a product or services is hard due to the different bent of mind of the consumers. The seed has rightly presented that the companies lay emphasis on the art of selling and there is a definite process that is play alonged by a salesperson for converting a lead into the bu yer. Thus, it is the most expensive form of marketing, where the salesperson should follow definite steps in order to bring sales revenue to the company. Each of these steps is eventful for the salesperson and company. ThyssenKrupp AG is regarded as one of the largest steel producers in the world and it also engages in providing systems and part to the automotive industry, elevators, escalators and industrial services to its customers. It engages in business-to-business selling with the customers.